Today’s consumer driven culture is ecologically unsustainable; this fact poses a clear challenge to governments who must agree responses to climate change and other issues. But what role can business play? James P Leape, Director General and Chief Executive of WWF International, explains how companies can help drive a shift to sustainability in their sectors and more broadly, the roles that NGOs can play in catalysing such a shift.
This article was published on
13 February 2009.